Privacy Policy

           

Thank you for visiting TheEssentialBS.com. TheEssentialBS.com is committed to protecting consumer privacy online. We believe that greater protection of personal privacy on the Web will not only protect consumers, but also increase consumer confidence and ultimately their participation in online activities.

The purpose of our policy is to inform you about the types of information we gather about you when you visit our site, how we may use that information, whether we disclose it to anyone, and the choices you have regarding our use of the information.

Our site may contain links to other Web sites, including Web sites directed to children. We have no control over the privacy practices or the content of any of our business partners, advertisers, sponsors or other sites to which we provide links from our sites. You should check the applicable privacy policy of the Web site sponsor when linking to other Web sites. TheEssentialBS.com strives to offer its visitors the many advantages of Internet technology and to provide an interactive and personalized experience.

How We Gather Information and Technologies We Use

At TheEssentialBS.com you can visit many pages on our site without physically taking any steps to provide information. Like most Web sites, we do collect information automatically and through the use of electronic tools that may be transparent to our visitors. This section provides information about the information we collect and how the technologies we utilize work.

What we do with the information we collect

We will use your information only as permitted by law. We use the information we collect to: optimize TheEssentialBS.com, including ensuring that the site is accessible to your device; ensure the site is available in the appropriate language; customize the advertising and content available to you; improve our product offerings and services; optimize our marketing campaigns; conduct research; supply our third party partners with aggregate and/or anonymous information to help them enhance their own products, data, or analytics; and provide anonymous reporting for internal and external clients.

As we continue to develop our business, we may sell, buy, merge or partner with other companies or businesses. In such transactions, user information may be among the transferred assets. We may also disclose your information in response to a court order, at other times when we believe we are reasonably required to do so by law, in connection with the collection of amounts you may owe to us, and/or whenever we deem it appropriate or necessary to give such information to law enforcement authorities. Please note we may not provide you with notice prior to disclosure in such cases.

Affiliated Sites, Linked Sites, and Advertisements

TheEssentialBS.com expects its partners, advertisers, and third-party affiliates to respect the privacy of our users. However, third parties, including our partners, advertisers, affiliates and other content providers accessible through our site, may have their own privacy and data collection policies and practices. For example, during your visit to our site you may link to, or view as part of a frame on TheEssentialBS.com page, certain content that is actually created or hosted by a third party. Also, through TheEssentialBS.com you may be introduced to, or be able to access, information, Web sites, advertisements, features, contests or sweepstakes offered by other parties. TheEssentialBS.com is not responsible for the actions or policies of such third parties. You should check the applicable privacy policies of those third parties when providing information on a feature or page operated by a third party.

While on our site, our advertisers, promotional partners or other third parties may use cookies or other technology to attempt to identify some of your preferences or retrieve information about you.
For example, some of our advertising is served by third parties and may include cookies that enable the advertiser to determine whether you have seen a particular advertisement before. Through features available on our site, third parties may use cookies or other technology to gather information. TheEssentialBS.com does not control the use of this technology or the resulting information and is not responsible for any actions or policies of such third parties.

We use third-party advertising companies to serve ads when you visit our Web site. These companies may use non-personal information (i.e., information that does not include your name, address, email address or telephone number) about your visits to this and other Web sites in an effort to provide advertisements about goods and services that may be of interest to you. To learn more about third-party advertising or to opt-out of such advertising, you can visit both the Network Advertising Initiative and the Digital Advertising Alliance.

In addition to the above, we have implemented at TheEssentialBS.com certain “Google Analytics” features that support display advertising, including re-targeting. Visitors to TheEssentialBS.com may opt out of Google Analytics, customize the Google Display Network ads by using the Google Ad Preferences Manager and learn more about how google serves ads by viewing its Customer Ads Help Center. If you do not wish to participate in Google Analytics, you may also download the Google Analytics pt-out browser add-on.

Email and Newsletters

If you wish to subscribe to our newsletter(s), we will use your name and email address to send the newsletter to you. In order to qualify to receive our newsletter(s) you will be required to confirm your service request by clicking a confirmation link sent to the e-mail address provided. By confirming your e-mail address, you will begin to receive newsletter(s) from us until such time that the service is discontinued or you choose to unsubscribe. If you wish to unsubscribe from our newsletter(s), click the “unsubscribe” link at the bottom of the newsletter(s). You can also update your name or email address by clicking “preferences” link at the bottom of the newsletter(s). Our newsletter(s) may include advertisements and promotional materials that we deem relevant to you.

The information we collect in connection with our newsletter(s) is used expressly to provide the services requested. It is not shared with other organizations for commercial purposes. We will never sell or rent your email address for any reason.

Communication with Contributors

TheEssentialBS.com Contributors provide content to TheEssentialBS.com. Contributors are independent contractors and not employees of TheEssentialBS.com. If you contact a Contributor via e-mail or otherwise then that communication is independent of TheEssentialBS.com and is not governed by this Privacy Policy. TheEssentialBS.com is not responsible for the actions of our Contributors or how they may use information you have provided to them. Any communications with a Contributor are not confidential or subject to any other privilege.

Our Parent Company

TheEssentialBS.com is a wholly-owned subsidiary of Bonfire Publishing Group. We share information we collect with Bonfire Publishing Group to better understand our users and to improve the content delivered across the Bonfire Publishing Group network.

Minors

TheEssentialBS.com does not knowingly solicit or collect information from visitors under thirteen (13) years of age. TheEssentialBS.com encourages parents and guardians to spend time online with their children and to participate and monitor the interactive activities of their children.

Compliance with legal process

We may disclose information if we are required to do so by law or we in good faith believe that such action is necessary to (1) comply with the law or with legal process; (2) protect and defend our rights and property; (3) protect against misuse or unauthorized use of our websites; or (4) protect the personal safety or property of our users or the public.

Changes in Privacy Policy

TheEssentialBS.com reserves the right to change or update this Privacy Policy at any time by posting a notice at the Site explaining that we are changing our Privacy Policy.

Users from outside the United States

Visitors to TheEssentialBS.com from outside the United States will have their data transferred to and stored in our servers in the U.S. By using TheEssentialBS.com, international users are consenting to our use and collection of their data as described herein.

Contacting the Site

We listen to or read, as applicable, every message sent to us and endeavor to reply promptly to each one. This information is used to respond directly to your questions or comments. If you have any questions about this Privacy Policy or the practices of TheEssentialBS.com, please feel free to contact us at livebetter@theessentialbs.com.